Lead Generation How To Create Your Bribe Offer
in the first chapter of lead generation Mastery, I will talk about creating a bribe offer to generate leads I’ll be at the intimidating name bribe it is not exactly what it implies in the context of lead generation simply means that we email address is a free gift to help give the users of push to
include themselves in your mailing list what is more attractive than free stuff free gifts could be anything in the form of a free ebook where users get it after they opt in their email address the ebook will then be sent to you the email they provided this is called permission marketing
some would offer a free course as a gift the free course would be in any topic of your choice and be in the form of video audio or text you all or in exchange for their subscription you can provide them with a membership pass to access deleted content content or exclusive content on your
website that can only be accessed by authorized users in this case members exclusive content is a great way to pull in late these exclusive content should Peak the audience’s interest the concept of bribing is easy to do however it would attract freebie Hunters who would subscribe to
and unsubscribe once they get their free gift it’s very common do not want them to just take the gifts and leave there are ways to keep them in the mailing list one of the ways to keep them is to set terms and conditions in order for them to obtain their gifts condition worth considering
enforcing is only to allow them the gifts only after a month subscription keep them subscribed longer before you can give them the free gifts you can build up a better relationship with this another optional way to keep your subscribers is to offer them monthly gifts subscribe
you can provide free gifts for every month it can be promotional offers free content, and many more keep this going, and subscribers are sure to stay subscribed to you
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